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What Doula Insurance Actually Covers (and What It Doesn't)
Twenty questions about doula insurance, answered. Watch the overview and Q&A videos and see what liability coverage actually protects, and what it doesn't.

Lorie Michaels, CD(DONA), PMH-C, CLC, EBB Inst.
2 days ago3 min read


Let Your Perfect Clients Find You
Social media is rented space. A website is yours, and it's how the right families actually find you. Start with one page, here's how.

Lorie Michaels, CD(DONA), PMH-C, CLC, EBB Inst.
Jul 312 min read


Every Jar Has Its Lid: Interviewing as Yourself
Not every family will be your fit, and that's the point. A guide for birth workers on staying grounded, honest, and fully yourself in client interviews.

Lorie Michaels, CD(DONA), PMH-C, CLC, EBB Inst.
Jul 243 min read


What Newborn Sleep Really Looks Like
Newborn sleep rarely matches what new parents expect, and that gap is often where postpartum struggle starts. Here's what's actually typical for newborn sleep, why protecting even one consolidated stretch matters for mental health, and how lactation support and whole-family planning fit into the picture.

Lorie Michaels, CD(DONA), PMH-C, CLC, EBB Inst.
Jul 163 min read


Postpartum Practice
What the postpartum doula job actually looks like, how it differs from a nanny or babysitter, what families need, and how birth workers build a sustainable practice through boundaries and community.

Lorie Michaels, CD(DONA), PMH-C, CLC, EBB Inst.
Jul 114 min read


Strong Isn't the Goal: Rethinking Pelvic Floor Prep for Birth
A primer for birth workers and the clients you support If you're new to birth work, you've probably already spent time thinking about the perineum, that word that comes up in every birth story, every tearing conversation, every discussion about what recovery looks like. Even if you haven't attended a birth yet, you likely know it matters. But how often do you think about the pelvic floor itself, not just the perineum, but the whole living system underneath, and what it's been

Lorie Michaels, CD(DONA), PMH-C, CLC, EBB Inst.
Jul 57 min read


The Golden Hour: What It Is, Why It Gets Interrupted, and What Birth Workers Can Do About It
The hour after birth may be the most physiologically significant hour of a person's life. It's also one of the most routinely interrupted. Here's what birth workers need to know before walking into that room.

Lorie Michaels, CD(DONA), PMH-C, CLC, EBB Inst.
Jul 13 min read


When Pregnancy Gets Complicated, Doulas Matter More
There is a misconception that doulas are for uncomplicated, low-intervention births. That they belong in birth centers and water birth stories, not in MFM offices or hospital rooms with monitors and IV poles. That misconception costs families. The truth is this: when a pregnancy becomes medically complex, the need for a consistent, knowledgeable, emotionally grounded support person does not go away. It increases. The medical team does not shrink when a pregnancy gets complica

Lorie Michaels, CD(DONA), PMH-C, CLC, EBB Inst.
Jun 265 min read


Why Movement, Touch, and Water Work: The Science of Labor Comfort
Labor pain is not like other pain. And comfort measures are not just hand-holding. Here's the physiology behind why they work, and why the evidence shows they matter more than most people think.

Lorie Michaels, CD(DONA), PMH-C, CLC, EBB Inst.
Jun 214 min read


Beyond ARRIVE: What the Butler 2024 Study Means for Doulas and Their Clients
A typical day on Labor & Delivery. One spontaneous labor. Thirteen 39-week inductions. This is what "routine" looks like now. If you've been following our blog, you've already seen our deep dive into the ARRIVE trial and what it means for elective induction at 39 weeks. (If you haven't read that yet, start there, then come back. It'll give you important context for what follows.) Now there's a new piece of research worth your attention. A 2024 retrospective cohort study out o

Lorie Michaels, CD(DONA), PMH-C, CLC, EBB Inst.
Jun 185 min read


Billing BCBSRI as a Doula: A Step-by-Step Guide
Billing BCBSRI as a doula doesn't have to be a mystery. In Part 1 of this series, we covered taxonomy codes, procedure codes, modifiers, and diagnosis codes for doula billing across payers. Now we're going to get specific: if you're a doula in Rhode Island billing Blue Cross and Blue Shield of Rhode Island (BCBSRI), here is exactly how to do it. BCBSRI was one of the first commercial insurers in the country to formally cover and credential doulas. That's genuinely good news.

Lorie Michaels, CD(DONA), PMH-C, CLC, EBB Inst.
Jun 137 min read


A Rising Tide Lifts All Boats: On Community, Credit, and Showing Up for Each Other
I've been doing healing work since 1991, long before doula was a word most people recognized. So when I talk about community, lineage, and honoring the work of others, I'm speaking from over three decades of showing up. This post is about what that time taught me: why gatekeeping diminishes the work, why the rising tide only works if it lifts everyone, and why the people I train lift me right back.

Lorie Michaels, CD(DONA), PMH-C, CLC, EBB Inst.
Jun 46 min read


So They're Talking About Inducing You. Here's What That Actually Means.
"We'd like to talk about induction." Six words that send most pregnant people straight to Google at 11pm. And what they find there is usually a jumble of horror stories, outdated information, and forum posts that leave them more confused than when they started. Induction of labor — the process of starting labor artificially before it begins on its own — is one of the most common obstetric interventions in the United States. More than 30% of births now involve some form of ind

Lorie Michaels, CD(DONA), PMH-C, CLC, EBB Inst.
Jun 25 min read


One Study Changed How America Does Birth. Here's Why That's Complicated.
I n 2018, a study published in the New England Journal of Medicine quietly shifted the landscape of obstetric care in the United States. The study was called the ARRIVE trial — A Randomized Trial of Induction Versus Expectant Management — and its headline finding was striking: elective induction of labor at 39 weeks in low-risk, first-time pregnant people resulted in a lower cesarean rate than waiting for labor to begin on its own. That finding landed in a health system that

Lorie Michaels, CD(DONA), PMH-C, CLC, EBB Inst.
May 315 min read


Your Body Was Built for This: Understanding Birth Physiology
There is a moment in almost every birth - sometimes early, sometimes not until transition - when a laboring person looks up and says some version of: I can't do this. What they usually mean is: I don't understand what's happening to me (and I'm tired as hell). That's not weakness. That's a knowledge gap. And knowledge gaps are fixable. Understanding what your body is actually doing during labor - the hormones, the mechanics, the cascade of events that unfolds over hours - doe

Lorie Michaels, CD(DONA), PMH-C, CLC, EBB Inst.
May 275 min read


What a Real Birth Team Looks Like
And why the “doulas vs. nurses” framing hurts families, and where the actual problem lives. May 2026 · Lorie Michaels, CD(DONA), LCCE, CLC, PMH-C The dream team is possible. It starts with showing up as one. Let me say this plainly: Doulas are not in competition with hospital staff. I have worked alongside L&D nurses for years. I have watched them love families through terrifying moments, advocate quietly in ways that never made it into the chart, and hold space for people

Lorie Michaels, CD(DONA), PMH-C, CLC, EBB Inst.
May 185 min read


Substance Use in Pregnancy: What's Behind the Numbers
A trauma-informed, non-judgmental look at why this happens, what it means, and what actually helps. What You're Not Seeing in That Neighborhood Drive through certain parts of coastal New England and the picture looks prosperous. Large houses set back from the water, restaurants full on summer weekends, the kind of scenery that reads as comfortable and established. What that picture doesn't show is what happens in October. When the seasonal restaurants close, the summer rental

Lorie Michaels, CD(DONA), PMH-C, CLC, EBB Inst.
May 137 min read


The Room Where It Happens: What Birth Workers Need to Know About Obstetric Racism and Violence
What every birth worker needs to know about obstetric racism — where it came from, how it operates, and why it’s still running. The “Mothers of Gynecology” monument honors the sacrifice of Anarcha, Lucy, and Betsey, the enslaved experimental subjects of the “father of gynecology,” J. Marion Sims. Black women die from pregnancy-related causes at nearly 3.5 times the rate of white women. That disparity holds across income, education, insurance status, and zip code. It is not ex

Lorie Michaels, CD(DONA), PMH-C, CLC, EBB Inst.
May 114 min read


When "Hospital Doula" Isn't What You Think: Understanding Doula Independence and Why It Matters
For families choosing a doula and birth workers figuring out where they fit There's a growing trend in maternity care that sounds like good news on the surface: hospitals partnering with doulas, doula agencies getting "preferred provider" status, birth centers maintaining rosters of recommended support people. More doulas in more birth spaces — that should be a win, right? Sometimes it is. But it's worth slowing down and asking a question that doesn't get asked enough: whose

Lorie Michaels, CD(DONA), PMH-C, CLC, EBB Inst.
May 64 min read


When Service Doesn't End at Discharge: Veteran Maternal Mental Health and the Birth Workers Who Can Help
May is Maternal Mental Health Awareness Month. This post is for birth workers, doulas, and perinatal providers who serve — or want to serve — military and veteran families. The Numbers Birth Workers Need to Know Most perinatal mental health statistics are sobering. The numbers for veteran and military-connected families are in a different category entirely. As many as 46.7% of female veterans report perinatal depression, compared to roughly 1 in 7 civilian women. Military-con

Lorie Michaels, CD(DONA), PMH-C, CLC, EBB Inst.
May 64 min read
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